IOFA | Social Media Safety Awareness Campaign

IOFA needed clear, platform-ready assets to help youth and service providers recognize online grooming and sextortion tactics across social platforms. I designed a series of educational graphics balancing emotional sensitivity, narrative illustration, and direct, actionable messaging. The pieces were used for IOFA’s social channels and as examples in a national social media toolkit for service providers, educators, and youth-serving professionals. The direction prioritized calm hierarchy, trust-building tone, and visual clarity, enabling safety education without sensationalism or fear-based communication.

The International Organization for Adolescents (IOFA) is a global nonprofit working with youth-serving professionals in more than 20 countries to prevent exploitation and youth sex trafficking. IOFA develops training, community education, and prevention tools that help keep young people safe online and in real-world environments.